# Aroma: Agent-Direct Score F (33.8%)

Site: https://www.a-roma.ch
Report: https://directindex.org/r/a-roma.ch
Scanned: 2026-10-16 (Provisional, with the action test and the assistant citation check still to come. The hatched part of the bar isn't measured yet.)
Aroma is largely invisible to agents.
AI assistants can't open Aroma's website, so they go by what other sites say about it.

## Direct links
- Menu: https://www.a-roma.ch/menu-speisekarte
- Phone: +41613331150
- Address: Auf der Lyss 14 4051 Basel
- Hours, from OpenStreetMap · Overture Maps: Mon closed; Tue–Sat 11:30–14:00, 18:30–23:00; Sun closed
- Outdoor seating (OpenStreetMap)
- Languages: German, English, Italian

## Nearby, also direct
Places near Aroma that take a booking or an order on their own website, with no marketplace in between.
- Trattoria Antichi Sapori (300 m): https://directindex.org/r/antichi-sapori.ch
- Pizzeria Centro am Barfi (460 m): https://directindex.org/r/centroambarfi.ch
- Molino (570 m): https://directindex.org/r/molino.ch
- L'Osteria (590 m): https://directindex.org/r/losteria.net
- 10' dieci (610 m): https://directindex.org/r/dieci.ch

## What to fix first
- **The site turns away every visitor that isn't a browser, AI agents included.** (+25 points) A plain fetch was refused (cloudflare_challenge). Only a real browser got the page. Every AI crawler and agent gets turned away the same way, so Reachable scores 0 and the rest is measured on the page as the browser rendered it. Ask the host to let the AI user agents through. Guide: https://directindex.org/guides/blocking-ai-crawlers-without-knowing
- **Booking only through thefork.** (+12 points) Every transaction an agent makes goes through the marketplace, which takes its commission. Add a direct way on your own site. Even a simple form will do. Guide: https://directindex.org/guides/book-direct-on-your-own-website
- **Structured data is incomplete.** (+3 points) Missing: opening hours. Guide: https://directindex.org/guides/structured-data-restaurant

## Fix kit: What to paste

Structured data (JSON-LD). Paste it as one block in the page's head, or in the builder's custom code box. Change anything that's wrong.

```html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "Restaurant",
  "name": "Aroma",
  "url": "https://www.a-roma.ch",
  "telephone": "+41613331150",
  "email": "info@a-roma.ch",
  "address": {
    "@type": "PostalAddress",
    "streetAddress": "Auf der Lyss 14",
    "postalCode": "4051",
    "addressLocality": "Basel",
    "addressCountry": "CH"
  },
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 47.5563689,
    "longitude": 7.5841585
  },
  "openingHours": "Tu-Sa 11:30-14:00,18:30-23:00",
  "openingHoursSpecification": [
    {
      "@type": "OpeningHoursSpecification",
      "dayOfWeek": [
        "Tuesday",
        "Wednesday",
        "Thursday",
        "Friday",
        "Saturday"
      ],
      "opens": "11:30",
      "closes": "14:00"
    },
    {
      "@type": "OpeningHoursSpecification",
      "dayOfWeek": [
        "Tuesday",
        "Wednesday",
        "Thursday",
        "Friday",
        "Saturday"
      ],
      "opens": "18:30",
      "closes": "23:00"
    }
  ],
  "servesCuisine": [
    "italian"
  ],
  "hasMenu": "https://www.a-roma.ch/menu-speisekarte"
}
</script>
```

## Already right
- **robots.txt lets AI crawlers in.** There's no robots.txt, which means everything is allowed.
- **Structured data found (LocalBusiness).** address, phone
- **Menu or price list is an HTML page.** Agents can read the items and prices.
- **TheFork works with agents through its partners.** TheFork's terms page could not be fetched on 2026-10-15; TheFork integrated OpenAI's Operator agent for UK bookings in February 2025 and is a named Google AI Mode booking partner. Terms read on 2026-10-15: https://itbrief.co.uk/story/thefork-integrates-openai-s-operator-for-uk-bookings. An assistant that isn't a partner may not be able to finish there. A direct path on your own domain works for all of them.

## Where it stands
319 of 385 in Basel. Top 83% of the sites scanned in this index.

| What the top 10% of the index does | Top 10% | This site |
|---|---|---|
| Take bookings or orders on their own domain | 92% | no |
| Publish the menu or price list as HTML | 82% | yes |
| Let AI crawlers in (no block at the server or in robots.txt) | 95% | no |
| Structured data with address, phone and hours | 46% | no |
| Have an llms.txt | 38% | no |

Nearest places with a similar menu: Castello Toscana (D, 171 m, https://directindex.org/r/castello-toscana.com); Etna Lounge (F, 246 m, https://directindex.org/r/etna-bar.ch); Trattoria Antichi Sapori (D, 298 m, https://directindex.org/r/antichi-sapori.ch); Pizzeria Centro am Barfi (C, 458 m, https://directindex.org/r/centroambarfi.ch); Restaurant Pizzeria Margherita (D, 566 m, https://directindex.org/r/piadinabar-margherita.ch); Molino (B, 566 m, https://directindex.org/r/molino.ch); Piadina Bar (D, 568 m, https://directindex.org/r/piadina-bar-margherita.ch); Portofino Basel (C, 569 m, https://directindex.org/r/portofino-basel.ch); L'Osteria (C, 594 m, https://directindex.org/r/losteria.net); 10' dieci (C, 610 m, https://directindex.org/r/dieci.ch).

## What assistants answer
The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included.

The assistants were asked 12 everyday questions about Basel and named 74 places. Aroma wasn't one of them. See who was named: https://directindex.org/city/basel/recommended


Compared with its peers: Sites built with Wix 52% (28% A or B, 48660 sites); Sites using TheFork 65% (40% A or B, 2102 sites); This site 33.8%.

See what an AI agent reads on this site: https://directindex.org/r/a-roma.ch/agent-view

## Businesses like Aroma in Basel

| Group | Sites | Avg score | A or B | This site |
|---|---|---|---|---|
| Businesses of the same kind in Basel | 385 | 54% | 24% | 33.8% |
| Sites built with Wix in Basel | 38 | 60% | 45% | 33.8% |
| Sites using TheFork in Basel | 5 | 55% | 20% | 33.8% |
| Sites built with Wix and using TheFork in Basel | 2 | 41% | 0% | 33.8% |

The best of the sites using TheFork in Basel: St. Alban-Eck (A 86.2%, https://directindex.org/r/stalbaneck.ch); Ristorante Coccodrillo (C 55.4%, https://directindex.org/r/coccodrillo-ristorante.com); Le S (D 50.8%, https://directindex.org/r/senevita.ch); Elsbethenstübli (D 48.8%, https://directindex.org/r/elsbethenstuebli.ch).

With the three fixes above (The site turns away every visitor that isn't a browser, AI agents included; Booking only through thefork; Structured data is incomplete), the score would be about 95.4%. That would be 3rd of 385 in Basel, up from 319th.

## The direct record
What agents get for Aroma, as JSON: https://directindex.org/api/direct/a-roma.ch
- Book: none on record
- Order: none on record
- Menu: https://www.a-roma.ch/menu-speisekarte (html_page; from the scan)
- Hours: Tu-Sa 11:30-14:00,18:30-23:00 (closed now) (from OpenStreetMap)
- Phone: +41613331150
- Stable links that count: https://directindex.org/go/a-roma.ch/menu

## Can an agent transact?
Measured, not scored (the score stays at spec v1.0).
- UCP profile (/.well-known/ucp, Google and Shopify's Universal Commerce Protocol): no
- ACP discovery document (/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol): no
- MCP server card (/.well-known/mcp/server-card.json): no
- Ordering vendor that takes agent orders (Square, Toast, or a vendor whose terms allow agents): no
- Vendor terms for agents, TheFork: Through partners. TheFork's terms page could not be fetched on 2026-10-15; TheFork integrated OpenAI's Operator agent for UK bookings in February 2025 and is a named Google AI Mode booking partner. Read 2026-10-15: https://itbrief.co.uk/story/thefork-integrates-openai-s-operator-for-uk-bookings

Only a real browser got this page (a plain fetch got cloudflare_challenge); Readable and Actionable were measured on the rendered page.

## Score breakdown
| Component | Points | Available |
|---|---|---|
| Reachable | 0 | 25 |
| Readable | 19 | 25 |
| Actionable | 3 | 15 (the action test: pending) |
| Cited | 0 | 0 (the assistant citation check: pending) |

## Agent readiness (Cloudflare)
Not measured for this scan.
- JSON-LD for the business: yes

Keep watching this business (https://directindex.org/r/a-roma.ch/plan): the assistants are asked again every month, and you see what changed. 2 EUR a month or 19 EUR a year.
Deep report: https://directindex.org/r/a-roma.ch/deep. Ten questions phrased the way people ask them, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF. 5 EUR, paid once. Reading and scanning stay free. These few euros pay for the questions sent to the assistants and for the servers.
Methodology: https://directindex.org/methodology · Rescan now: https://directindex.org/scan?url=a-roma.ch&force=1