# 4711 - Welcome to the House of 4711: Agent-Direct Score C (61.5%)

Site: https://www.4711.com/
Report: https://directindex.org/r/4711.com
Scanned: 2026-10-20 (Provisional, with the action test and the assistant citation check still to come. The hatched part of the bar isn't measured yet.)
4711 - Welcome to the House of 4711 is partly visible to agents.
An AI assistant can open 4711 - Welcome to the House of 4711's website. It can read what 4711 - Welcome to the House of 4711 offers. It can't find a link to book or order online.

## Direct links
- Menu: https://4711.com/en
- Phone: +4922127099911
- Address: Glockengasse 4, 50667, Köln
- Prices: 42 prices on the site, the middle one €24.95
- Languages: German, English, French

## Nearby, also direct
Places near 4711 - Welcome to the House of 4711 that take a booking or an order on their own website, with no marketplace in between.
- Cryopoint (60 m): https://directindex.org/r/cryopoint.com
- Kanomassage (80 m): https://directindex.org/r/kanomassage.de
- Picoderm (90 m): https://directindex.org/r/picoderm.de

## What to fix first
- **No online booking link on the website.** (+15 points) There's no link on the site for an agent to follow. If you take bookings or orders through a platform, link to it from the site so agents can find it. Add an online appointment page on your own domain. Guide: https://directindex.org/guides/book-direct-on-your-own-website
- **Structured data is incomplete.** (+7 points) Missing: address, telephone, opening hours. Guide: https://directindex.org/guides/structured-data-restaurant

## What the site tells visitors (Measured, not scored)
- **42 prices on the landing page, the middle one €24.95.** In Cologne, the middle price of comparable sites that show prices is €50.00.

## Fix kit: What to paste

Structured data (JSON-LD). Paste it as one block in the page's head, or in the builder's custom code box. Change anything that's wrong.

```html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "Organization",
  "name": "4711 - Welcome to the House of 4711",
  "url": "https://www.4711.com/",
  "telephone": "+4922127099911",
  "address": "Glockengasse 4, 50667, Köln",
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 50.93843452,
    "longitude": 6.95238281
  }
}
</script>
```

## Already right
- **robots.txt lets AI crawlers in.** No rule blocks the main AI user agents.
- **AI crawlers get the page.** GPTBot, ClaudeBot and PerplexityBot all got a normal response.
- **Structured data found (Organization).** no address, phone or hours in it
- **Price list of services with prices on the page.** Agents can read the items and prices.

## Where it stands
220 of 1192 in Cologne hairdressers and beauty salons. Top 18% of the sites scanned in this index.

| What the top 10% of the index does | Top 10% | This site |
|---|---|---|
| Take bookings or orders on their own domain | 94% | no |
| Publish the menu or price list as HTML | 15% | yes |
| Let AI crawlers in (no block at the server or in robots.txt) | 94% | yes |
| Structured data with address, phone and hours | 17% | no |
| Have an llms.txt | 26% | yes |

Nearest places in the index: Cryopoint (C, 63 m, https://directindex.org/r/cryopoint.com); Laser Derm Cosmetics & Esthetics Köln - Dauerhafte Haarentfernung - Kostenlose Probebehandlung (F, 67 m, https://directindex.org/r/laser-derm.de); Kanomassage (B, 79 m, https://directindex.org/r/kanomassage.de); CC Concept (C, 84 m, https://directindex.org/r/ccconcept-salon.de); Picoderm (C, 94 m, https://directindex.org/r/picoderm.de); Laser Lux Studio (F, 94 m, https://directindex.org/r/laserluxstudio.de); Cindy Nails (F, 140 m, https://directindex.org/r/cindynails-koeln.de); Tivona Alimentaria Gmbh (F, 141 m, https://directindex.org/r/tivona-alimentaria.de); Walthers (D, 144 m, https://directindex.org/r/walthersfriseur.de); Walthers Premium Extensions (D, 149 m, https://directindex.org/r/extensions-koeln.de).

## What assistants answer
The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included.


Compared with its peers: Sites built with Shopify 47% (26% A or B, 6116 sites); This site 61.5%.

See what an AI agent reads on this site: https://directindex.org/r/4711.com/agent-view

## Businesses like 4711 - Welcome to the House of 4711 in Cologne hairdressers and beauty salons

| Group | Sites | Avg score | A or B | This site |
|---|---|---|---|---|
| Businesses of the same kind in Cologne hairdressers and beauty salons | 1192 | 43% | 10% | 61.5% |
| Sites built with Shopify in Cologne hairdressers and beauty salons | 24 | 49% | 25% | 61.5% |

The best of the sites built with Shopify in Cologne hairdressers and beauty salons: Fivve (A 86.2%, https://directindex.org/r/fivve.com); Society Beauty & Nails (A 86.2%, https://directindex.org/r/society-beauty.de); Toni und Guy Friseursalons GmbH (B 77.3%, https://directindex.org/r/toniandguy.com); Docboom (B 73.8%, https://directindex.org/r/docboom.com); Glanzhaus Cosmetics Keratinsalon (B 73.8%, https://directindex.org/r/glanzhaus.eu).

With the two fixes above (No online booking link on the website; Structured data is incomplete), the score would be about 95.4%, which would be first of 1,192 in Cologne hairdressers and beauty salons.

## The direct record
What agents get for 4711 - Welcome to the House of 4711, as JSON: https://directindex.org/api/direct/4711.com
- Book: none on record
- Order: none on record
- Menu: https://4711.com/en (html_inline; from the scan)
- Hours: none on record
- Phone: +4922127099911
- Stable links that count: https://directindex.org/go/4711.com/menu

## Can an agent transact?
Measured, not scored (the score stays at spec v1.0).
- UCP profile (/.well-known/ucp, Google and Shopify's Universal Commerce Protocol): yes
- ACP discovery document (/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol): no
- MCP server card (/.well-known/mcp/server-card.json): no
- Ordering vendor that takes agent orders (Square, Toast, or a vendor whose terms allow agents): no

## Score breakdown
| Component | Points | Available |
|---|---|---|
| Reachable | 25 | 25 |
| Readable | 15 | 25 |
| Actionable | 0 | 15 (the action test: pending) |
| Cited | 0 | 0 (the assistant citation check: pending) |

## Agent readiness (Cloudflare)
Level 1 of 5, Basic Web Presence. Cloudflare's report: https://isitagentready.com/4711.com
- Link headers on the homepage: no (how: https://isitagentready.com/.well-known/agent-skills/link-headers/SKILL.md)
- sitemap.xml: yes
- AI bot rules in robots.txt: yes
- Content Signals in robots.txt: no (how: https://isitagentready.com/.well-known/agent-skills/content-signals/SKILL.md)
- Markdown on Accept: text/markdown: yes
- llms.txt: yes
- API catalog (RFC 9727): no (how: https://isitagentready.com/.well-known/agent-skills/api-catalog/SKILL.md)
- MCP server card: no (how: https://isitagentready.com/.well-known/agent-skills/mcp-server-card/SKILL.md)
- A2A agent card: no (how: https://isitagentready.com/.well-known/agent-skills/a2a-agent-card/SKILL.md)
- Agent Skills index: no (how: https://isitagentready.com/.well-known/agent-skills/agent-skills/SKILL.md)
- OAuth or OIDC discovery: yes
- OAuth protected resource metadata: yes
- auth.md: no (how: https://isitagentready.com/.well-known/agent-skills/auth-md/SKILL.md)
- Web Bot Auth key directory: no (how: https://isitagentready.com/.well-known/agent-skills/web-bot-auth/SKILL.md)
- ARD capability manifest: no (how: https://isitagentready.com/.well-known/agent-skills/ard/SKILL.md)
- DNS-AID records: no (how: https://isitagentready.com/.well-known/agent-skills/dns-aid/SKILL.md)
- WebMCP tools on the page: yes
- JSON-LD for the business: yes

Keep watching this business (https://directindex.org/r/4711.com/plan): the assistants are asked again every month, and you see what changed. 2 EUR a month or 19 EUR a year.
Deep report: https://directindex.org/r/4711.com/deep. Ten questions phrased the way people ask them, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF. 5 EUR, paid once. Reading and scanning stay free. These few euros pay for the questions sent to the assistants and for the servers.
Methodology: https://directindex.org/methodology · Rescan now: https://directindex.org/scan?url=4711.com&force=1