---
title: What an AI agent reads on 12 Matcha · The Direct Index
url: https://directindex.org/r/12matcha.com/agent-view?format=md
---

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 [Report](https://directindex.org/r/12matcha.com) · scanned 2026-10-15

# What an AI agent reads on 12 Matcha

An assistant's crawler fetches the page once, without running JavaScript, and reads the text, the structured data and the links. This is that view of [12matcha.com](https://www.12matcha.com/), from the copy the scanner kept.

1,135

characters of text without JavaScript

Organization

structured data for the business

0

of 3 AI crawlers turned away at the edge

 Text

## The words an agent gets

Title: 12 Matcha · language en. First 1,135 of 1,135 characters:

```
12 Matcha✕EARLY ACCESSReserved for our community. Please enter the code to continue. EXPLORE✕STAY IN TOUCHReceive the latest stories, updates, and inspiration SUBSCRIBESkip to main contentMenuShopAbout12 At HomeOur StoreFAQAccountCartMobile MenuShopAbout12 At HomeOur StoreFAQAccountCartYour cart is emptyContinue shopping12 AT HOMETwo expressions of craft. Fine, vibrant, and pure.Shop NowA LIVING PRACTICECrafted by nature and refined through generations. Day after day. Season after season.From Uji’s first harvest, shaped by nature, time, and the hands of generation.Delicate and potent shade⁄grown leaves are hand⁄picked during the first harvest in April.Before it reaches you, our matcha is steamed, roasted, and stone⁄milled into the finest matcha powder.A dialogue of intuition and artistry. Haruhide Morita curates every blend by hand and heart.The LandThe HarvestThe CraftThe MakerMatcha AmericanoMatcha Basque CheesecakeMatcha LatteMatcha Ice CreamPanna Ice CreamHojicha Ice CreamSubscribe formSubscribeFAQContact & HelpInstagramSupport & InquiriesTerms of UsePrivacy PolicyCopyright 2026Terms of SaleAccessibility Statement
```

 Facts

## What it can state about the business

| A business type in JSON-LD | Organization |
| Name | 12: Forever in Pursuit of Exquisite Matcha |
| Telephone | no |
| Address | yes |
| Opening hours | no |
| Menu or price list | nothing |
| Cuisine in structured data | no |
| JSON-LD blocks | 1 (GeoCoordinates, Organization, PostalAddress) |

 Actions

## The links it would act on

No booking or ordering link found. An agent has nothing to act on.

Everything here comes from one fetch of the homepage as a crawler; the [report](https://directindex.org/r/12matcha.com) turns it into a score and fixes, with a kit to paste.

#### The Direct Index

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#### Use it

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#### Vendors and help

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#### For agents

[llms.txt](https://directindex.org/llms.txt)[llms-full.txt](https://directindex.org/llms-full.txt)[OpenAPI](https://directindex.org/openapi.json)[MCP server](https://directindex.org/.well-known/mcp/server-card.json)[A2A agent](https://directindex.org/.well-known/agent-card.json)[Direct feeds](https://directindex.org/direct.json)

#### Data

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Business listings from OpenStreetMap contributors, ODbL. Scores under the same licence.

```json
{"@context":"https://schema.org","@graph":[{"@type":"Organization","@id":"https://directindex.org/#org","name":"The Direct Index","url":"https://directindex.org/","logo":"https://directindex.org/favicon.svg","founder":{"@type":"Person","name":"Antonio Curado"},"description":"Independent measurement of whether AI agents can find, read and act on a business's own website."},{"@type":"WebSite","@id":"https://directindex.org/#site","url":"https://directindex.org/","name":"The Direct Index","publisher":{"@id":"https://directindex.org/#org"},"inLanguage":"en","potentialAction":{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https://directindex.org/scan?url={url}"},"query-input":"required name=url"}},{"@type":"WebAPI","name":"The Direct Index API","url":"https://directindex.org/openapi.json","documentation":"https://directindex.org/llms-full.txt","provider":{"@id":"https://directindex.org/#org"}}]}
```