---
title: Where assistants send people in London hairdressers and beauty salons · The Direct Index
url: https://directindex.org/city/london-salons/assistants
---

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 Assistants · London hairdressers and beauty salons, GB · October 2026

# Where assistants send people in London hairdressers and beauty salons

36 answers from ChatGPT, Claude and Gemini, asked on 2026-10-26, to the questions people ask and to questions about the top businesses in the index. 97% of them link a business's own site or its booking software, and 22% link a marketplace, most often Fresha (19%).

97%

of answers link the business's own site or its booking software

22%

link a marketplace

19%

link Fresha, the marketplace named most

36

answers, 36 to the questions people ask and 0 about businesses

Of the 36 answers to the questions people ask, 97% link a business's own site or its booking software and 22% a marketplace, Fresha most often.

Updated 2026-11-03. [The London hairdressers and beauty salons index](https://directindex.org/city/london-salons) · [Places named, question by question](https://directindex.org/city/london-salons/recommended) · [Markdown](https://directindex.org/city/london-salons/assistants?format=md) · [JSON](https://directindex.org/city/london-salons/assistants.json) · [Share image](https://directindex.org/og/city/london-salons/assistants.png) · [All cities](https://directindex.org/assistants).

 League table

## The destinations, most linked first

Each row is a place an answer can send people. Share is the percentage of all 36 answers that link to it. Each assistant's column counts only that assistant's answers.

| Destination | Kind | Answers | Share | ChatGPT | Claude | Gemini |
| --- | --- | --- | --- | --- | --- | --- |
| **The businesses' own sites** | own site | 35 | **97%** | 12 100% | 11 92% | 12 100% |
| Fresha | marketplace | 7 | **19%** | 0 | 6 50% | 1 8% |
| Zenoti | vendor, direct | 5 | **14%** | 0 | 0 | 5 42% |
| Treatwell | marketplace | 3 | **8%** | 0 | 2 17% | 1 8% |
| trustpilot.com | directory | 2 | **6%** | 0 | 0 | 2 17% |
| Facebook | directory | 1 | **3%** | 0 | 1 8% | 0 |
| gettimely.com | vendor, direct | 1 | **3%** | 0 | 0 | 1 8% |
| Google Maps | directory | 1 | **3%** | 0 | 0 | 1 8% |
| graziadaily.co.uk | other site | 1 | **3%** | 0 | 0 | 1 8% |
| harisalon.co.uk | other site | 1 | **3%** | 0 | 0 | 1 8% |
| harrods.com | other site | 1 | **3%** | 0 | 0 | 1 8% |
| hershesons.com | other site | 1 | **3%** | 0 | 0 | 1 8% |
| jackhowardcolor.com | other site | 1 | **3%** | 0 | 0 | 1 8% |
| kingsroad.co.uk | other site | 1 | **3%** | 0 | 0 | 1 8% |
| larrykinghair.com | other site | 1 | **3%** | 1 8% | 0 | 0 |

12 more destinations with fewer answers each are in the JSON.

 By assistant

## What each assistant does in London hairdressers and beauty salons

ChatGPT: answered by gpt-6-luna (12).

Claude: answered by claude-sonnet-5-5 (12).

Gemini: answered by gemini-3.8-flash (12).

### Places named when people ask

Each assistant was asked the way people ask, with web search on, for up to three places and a link to book or order with each one directly. The table shows how many of the places it named came with a link to the place's own site, to a marketplace or to a directory, or with no link at all.

| Assistant | Own site or direct | Marketplace | Directory | No link | Places |
| --- | --- | --- | --- | --- | --- |
| ChatGPT | **100%** | 0% | 0% | 0% | 34 |
| Claude | **69%** | 25% | 0% | 6% | 32 |
| Gemini | **95%** | 0% | 0% | 5% | 38 |

 Question by question

## Who gets named, and with which link

Asked on 2026-10-26. A place in this index links to its report. A place with its own site that isn't in the index yet links to a scan. "No link" means the assistant named the place but didn't link its site. Each question links to the full list of places named.

| Question | ChatGPT | Claude | Gemini |
| --- | --- | --- | --- |
| [A haircut this Saturday afternoon, book it.](https://directindex.org/city/london-salons/recommended/haircut-saturday) | [SALON64](https://directindex.org/r/salon64.co.uk) own site
[WeAreCuts](https://directindex.org/scan/wearecuts.com) own site
[Pierpoint Hairdressing](https://directindex.org/r/pierpointhairdressing.com) own site | [Josh Wood Atelier](https://directindex.org/r/joshwoodcolour.com) own site
[Beauty Code Salon](https://directindex.org/r/beautycodesalon.co.uk) own site
[Haris](https://directindex.org/r/harissalon.com) own site | [Hershesons](https://directindex.org/r/hershesons.com) own site
[HARI’s](https://directindex.org/r/harissalon.com) own site
[Sassoon Salon](https://directindex.org/r/sassoon-global.com) own site |
| [A barber for a beard trim and a cut today. Can I book online?](https://directindex.org/city/london-salons/recommended/barber-today) | [The Groomsmith](https://directindex.org/r/thegroomsmith.com) own site
[Camden Barbers](https://directindex.org/r/camdenbarbers.co.uk) own site
[The Barber Chop](https://directindex.org/r/thebarberchop.com) own site | [Pall Mall Barbers](https://directindex.org/r/pallmallbarbers.com) own site
[Sammies Studio](https://directindex.org/scan/sammies.studio) own site
[Kropper](https://directindex.org/r/kropperbarber.co.uk) marketplace | [Ruffians](https://directindex.org/r/ruffians.co.uk) own site
[Murdock London](https://directindex.org/r/murdocklondon.com) own site
[Teds Grooming Room](https://directindex.org/r/tedsgroomingroom.com) own site |
| [Hair colour and highlights next week, I want to book a slot online.](https://directindex.org/city/london-salons/recommended/colour) | [Naya Hair & Beauty](https://directindex.org/r/nayahair.com) own site
[Cocola](https://directindex.org/r/cocolaitalianhairdressers.co.uk) own site
[Gusto Hair](https://directindex.org/r/gustohair.com) own site | [German Sercovick Hair Salon](https://directindex.org/r/no77salon.co.uk) marketplace
[Hopkins Hairdressing](https://directindex.org/r/hopkinshairdressing.com) marketplace
[Josh Wood Atelier](https://directindex.org/r/joshwoodcolour.com) own site | [Taylor Taylor London](https://directindex.org/r/taylortaylorlondon.com) own site
[Samantha Cusick London](https://directindex.org/r/samanthacusicklondon.com) own site
[HARI’s Hairdressers](https://directindex.org/r/harissalon.com) own site |
| [A manicure and pedicure tomorrow, where can I book?](https://directindex.org/city/london-salons/recommended/manicure) | [Nails For U Baker Street](https://directindex.org/scan/nailsforu.uk) own site
[The Nail Artistry, Covent Garden](https://directindex.org/scan/thenailartistry.co.uk) own site
[Signature Nail Spa](https://directindex.org/r/signaturenailspalondon.co.uk) own site | [Townhouse](https://directindex.org/r/townhouse.co.uk) own site
Go Glam Westminster marketplace
Regal Nails marketplace | [Townhouse](https://directindex.org/r/townhouse.co.uk) own site
[DryBy](https://directindex.org/r/dryby.co.uk) own site
[Cowshed Spa](https://directindex.org/scan/cowshed.com) own site |
| [A 60-minute massage this evening, book it for me.](https://directindex.org/city/london-salons/recommended/massage) | [Massage House](https://directindex.org/scan/massagehouse.co.uk) own site
[CityLux Massage](https://directindex.org/r/cityluxmassage.co.uk) own site
[Bodyness](https://directindex.org/r/bodyness.co.uk) own site | [Masaj](https://directindex.org/r/masaj.me) no link
[Ten Health & Fitness](https://directindex.org/scan/ten.co.uk) own site
[St Pancras Spa](https://directindex.org/scan/marriott.com) own site | [MASAJ](https://directindex.org/r/masaj.me) own site
[Spa & Massage](https://directindex.org/r/spaandmassage.co.uk) own site
[Balance Massage & Wellness](https://directindex.org/r/balancelondon.co.uk) own site |
| [Eyebrow shaping and lashes before a wedding on Friday, book online.](https://directindex.org/city/london-salons/recommended/brows-lashes) | [Dejavu](https://directindex.org/r/dejavulashes.com) own site
[Browchuk by Vlada](https://directindex.org/scan/browchuk.co.uk) own site
[Emmy Creates](https://directindex.org/scan/emmycreates.london) own site | [Blink Brow Bar](https://directindex.org/r/bbb-london.com) own site
[Browhaus](https://directindex.org/r/spaespritgroup.com) own site | BBB London no link
[Treatments](https://directindex.org/r/bbb-london.com) own site
[The Beauty Rituals](https://directindex.org/scan/thebeautyrituals.co.uk) own site
[Lash Bar London](https://directindex.org/r/lashbarlondon.com) own site |
| [A men's haircut without an appointment this afternoon. Who takes walk-ins?](https://directindex.org/city/london-salons/recommended/walk-in-cut) | [Cut In The Arches](https://directindex.org/r/cutinthearches.com) own site
[South Ken Barbers](https://directindex.org/r/southkenbarbers.co.uk) own site | [Pall Mall Barbers Paddington](https://directindex.org/r/pallmallbarbers.com) own site
[Pall Mall Barbers Kings Cross](https://directindex.org/r/pallmallbarbers.com) own site | [Pall Mall Barbers](https://directindex.org/r/pallmallbarbers.com) own site
[The Groomsmith](https://directindex.org/r/thegroomsmith.com) own site
[Boswell Barbers](https://directindex.org/scan/boswellbarbers.com) own site |
| [Balayage with a good colourist, book me for next week.](https://directindex.org/city/london-salons/recommended/balayage) | [Gusto Hair](https://directindex.org/r/gustohair.com) own site
[Samantha Cusick London](https://directindex.org/r/samanthacusicklondon.com) own site | Viauty marketplace
[Josh Wood Atelier](https://directindex.org/r/joshwoodcolour.com) no link
Fresha listing marketplace | [Samantha Cusick London](https://directindex.org/r/samanthacusicklondon.com) own site
[HARI’s Hairdressers](https://directindex.org/r/harissalon.com) own site
[Daniel Galvin](https://directindex.org/r/danielgalvin.com) own site |
| [A haircut for my kid on Saturday morning. Can I book online?](https://directindex.org/city/london-salons/recommended/kids-cut) | [Trotters](https://directindex.org/scan/trotters.co.uk) own site
[Cool Cuts for Kids](https://directindex.org/r/coolcutsforkids.co.uk) own site
[Nottii Hill](https://directindex.org/r/nottiihill.com) own site | [Sallys Childrens Hairdresser](https://directindex.org/r/sallyscuts4kids.com) own site
[Trotters](https://directindex.org/scan/trotters.co.uk) own site | Trotters Childrenswear & Hairdressing no link
[Locations](https://directindex.org/scan/trotters.co.uk) own site
[Sallys Childrens Hairdresser](https://directindex.org/r/sallyscuts4kids.com) own site
[Grizzly Kids](https://directindex.org/r/grizzlykids.com) own site |
| [A facial this weekend, somewhere I can book online.](https://directindex.org/city/london-salons/recommended/facial) | [One Aldwych](https://directindex.org/scan/onealdwych.com) own site
[SE1 Medical Aesthetics](https://directindex.org/r/se1medicalaesthetics.com) own site
[Millicent Rose Skin Clinic](https://directindex.org/r/onealdwych.com) own site | [La Prairie at The Dorchester Spa](https://directindex.org/r/dorchestercollection.com) own site
[Kat Burki at Liberty London](https://directindex.org/scan/libertylondon.co.uk) own site | [FACEGYM](https://directindex.org/r/facegym.com) own site
[SKINWORK](https://directindex.org/r/skinwork.com) own site
[Pfeffer Sal](https://directindex.org/r/pfeffersal.com) own site |
| [Gel nails for Friday. Where can I book online?](https://directindex.org/city/london-salons/recommended/gel-nails) | [Iris Avenue](https://directindex.org/r/irisavenue.com) own site
[Trieu Nails London](https://directindex.org/r/trieunails.com) own site
[Naiyah Nails](https://directindex.org/r/naiyahnails.com) own site | [Townhouse](https://directindex.org/r/townhouse.co.uk) own site
[Nails Inc](https://directindex.org/r/nailsinc.com) own site
Show Me Your Nails marketplace | [Townhouse](https://directindex.org/r/townhouse.co.uk) own site
[Paint Nails London](https://directindex.org/r/paintnailslondon.co.uk) own site
[Nailology](https://directindex.org/r/nailologylondon.co.uk) own site |
| [A waxing appointment tomorrow, book it.](https://directindex.org/city/london-salons/recommended/waxing) | [Hot Wax London](https://directindex.org/r/hotwaxlondon.co.uk) own site
[Luxwax](https://directindex.org/r/luxwax.co.uk) own site
[Glam Waxing](https://directindex.org/r/glamwaxing.co.uk) own site | [Strip Hair Removal Experts](https://directindex.org/r/striphairremovalexperts.com) own site
[Ministry of Waxing](https://directindex.org/r/ministryofwaxing.co.uk) own site
[City Wax Studio](https://directindex.org/scan/citywaxstudio.co.uk) own site | [Strip Hair Removal Experts](https://directindex.org/r/striphairremovalexperts.com) own site
[The Brazilian Wax](https://directindex.org/r/thebrazilianwax.co.uk) own site
[Cowshed Spa](https://directindex.org/scan/cowshed.com) own site |

 Method

## How this is counted

Everything here is counted in answers, using the latest answer from each assistant to each question, asked with web search on. Some questions are the ones people ask ("best pizza delivered right now", "book me a table for Saturday"). The others are three questions about each of the top-ranked businesses in the index: the official website, where to book and where to order. Every link in an answer is read. A destination counts once for each answer that links to it, whether as the place to book or as a source the assistant cited. So each share is the share of answers that link that destination, and the shares don't add up to 100%.

All the businesses' own sites share one row, whatever the business. A booking or ordering vendor on the business's own domain counts as direct. Marketplaces and directories are named. Listing, review and map sites (Tripadvisor, Google Maps, Yelp) count as directories, even where the scanner files them with the marketplaces. Newspapers, magazines, guides, forums and tourism sites share one row. Anything left is listed by its registered domain, and a model sorts each of those unknown hosts once into directory, press, marketplace, vendor, business or other, with the reason shown. Text that only looks like a host because a space is missing ("them.here") is dropped. Business names are matched against the index. A place that isn't in the index links to a scan of its site, if the assistant gave one.

Updated 2026-11-03. The data is open, and the JSON version of this page has every destination. [Methodology](https://directindex.org/methodology).

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Business listings come from OpenStreetMap contributors, under the ODbL. Scores are published under the same licence.

```json
{"@context":"https://schema.org","@graph":[{"@type":"Organization","@id":"https://directindex.org/#org","name":"The Direct Index","url":"https://directindex.org/","logo":"https://directindex.org/favicon.svg","email":"hello@directindex.org","founder":{"@type":"Person","@id":"https://directindex.org/#antonio","name":"Antonio Curado","sameAs":["https://x.com/ab_curado"]},"description":"Independent measurement of whether AI agents can find, read and act on a business's own website."},{"@type":"WebSite","@id":"https://directindex.org/#site","url":"https://directindex.org/","name":"The Direct Index","publisher":{"@id":"https://directindex.org/#org"},"inLanguage":"en","potentialAction":{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https://directindex.org/scan?url={url}"},"query-input":"required name=url"}},{"@type":"WebAPI","name":"The Direct Index API","url":"https://directindex.org/openapi.json","documentation":"https://directindex.org/llms-full.txt","provider":{"@id":"https://directindex.org/#org"}}]}
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```