---
title: Where assistants send people in Cambridge · The Direct Index
url: https://directindex.org/city/cambridge/assistants?format=md
---

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 Assistants · Cambridge, GB · November 2026

# Where assistants send people in Cambridge

164 answers from ChatGPT and Gemini, asked between 2026-10-27 and 2026-11-02, to the questions people ask and to questions about the top businesses in the index. 91% of them link a business's own site or its booking software, and 18% link a marketplace, most often Uber Eats (10%).

91%

of answers link the business's own site or its booking software

18%

link a marketplace

10%

link Uber Eats, the marketplace named most

164

answers, 44 to the questions people ask and 120 about businesses

Of the 44 answers to the questions people ask, 100% link a business's own site or its booking software and 9% a marketplace, Uber Eats most often; of the 120 about specific businesses, 88% link a business's own site or its booking software and 21% a marketplace, Uber Eats most often.

Updated 2026-11-08. [The Cambridge index](https://directindex.org/city/cambridge) · [Places named, question by question](https://directindex.org/city/cambridge/recommended) · [Markdown](https://directindex.org/city/cambridge/assistants?format=md) · [JSON](https://directindex.org/city/cambridge/assistants.json) · [Share image](https://directindex.org/og/city/cambridge/assistants.png) · [All cities](https://directindex.org/assistants).

 League table

## The destinations, most linked first

Each row is a place an answer can send people. Share is the percentage of all 164 answers that link to it. Each assistant's column counts only that assistant's answers.

| Destination | Kind | Answers | Share | ChatGPT | Gemini |
| --- | --- | --- | --- | --- | --- |
| **The businesses' own sites** | own site | 147 | **90%** | 72 88% | 75 91% |
| Press, guides and forums | press and guides | 34 | **21%** | 4 5% | 30 37% |
| Uber Eats | marketplace | 16 | **10%** | 3 4% | 13 16% |
| Deliveroo | marketplace | 13 | **8%** | 1 1% | 12 15% |
| Just Eat | marketplace | 11 | **7%** | 1 1% | 10 12% |
| booknbook.uk | vendor, direct | 7 | **4%** | 0 | 7 9% |
| cam.ac.uk | other site
The official domain of the University of Cambridge, an academic institution. | 4 | **2%** | 0 | 4 5% |
| DesignMyNight | vendor, direct | 4 | **2%** | 1 1% | 3 4% |
| Google Maps | directory | 3 | **2%** | 0 | 3 4% |
| trinitycambridge.co.uk | other site | 3 | **2%** | 2 2% | 1 1% |
| universityarms.com | other site | 3 | **2%** | 0 | 3 4% |
| cambridgesustainablefood.org | other site | 2 | **1%** | 0 | 2 2% |
| happycow.net | directory
A global directory and review platform for vegan and vegetarian restaurants. | 2 | **1%** | 0 | 2 2% |
| OpenTable | marketplace | 2 | **1%** | 2 2% | 0 |
| thefoliobarandkitchen.com | other site | 2 | **1%** | 0 | 2 2% |

43 more destinations with fewer answers each are in the JSON.

 By assistant

## What each assistant does in Cambridge

ChatGPT: answered by gpt-6-luna (82).

Gemini: answered by gemini-2.5-flash (82).

### Places named when people ask

Each assistant was asked the way people ask, with web search on, for up to three places and a link to book or order with each one directly. The table shows how many of the places it named came with a link to the place's own site, to a marketplace or to a directory, or with no link at all.

| Assistant | Own site or direct | Marketplace | Directory | No link | Places |
| --- | --- | --- | --- | --- | --- |
| ChatGPT | **97%** | 0% | 0% | 3% | 60 |
| Gemini | **92%** | 0% | 0% | 8% | 64 |

### Answers about the businesses

Each assistant was asked three questions about each of the top-ranked businesses in the index, with web search on: the website, where to book and where to order. The table splits its answers by where they pointed.

| Assistant | Own site or vendor | Marketplace | Directory | Nowhere | Answers |
| --- | --- | --- | --- | --- | --- |
| ChatGPT | **78%** | 10% | 0% | 12% | 60 |
| Gemini | **85%** | 10% | 0% | 5% | 60 |

 Question by question

## Who gets named, and with which link

Asked on 2026-11-02. A place in this index links to its report. A place with its own site that isn't in the index yet links to a scan. "No link" means the assistant named the place but didn't link its site. Each question links to the full list of places named.

| Question | ChatGPT | Gemini |
| --- | --- | --- |
| [I'm feeling like chicken tonight. Where can I order from?](https://directindex.org/city/cambridge/recommended/chicken) | [Zidan’s Piri Piri](https://directindex.org/r/zidanspiripiri.co.uk) own site
[Chicken Rush](https://directindex.org/r/chicken-rush.co.uk) own site
[USA Chicken](https://directindex.org/scan/usa-chickencambridge.co.uk) own site | [The Wing Brothers](https://directindex.org/scan/thewingbrothers.com) own site
[Chicken Cottage Cambridge](https://directindex.org/r/chickencottage.com) own site
[Zis Piri Piri - Cambridge](https://directindex.org/scan/zispw.co.uk) own site |
| [I want to book a table for two tonight somewhere romantic.](https://directindex.org/city/cambridge/recommended/romantic) | [The Oak Bistro](https://directindex.org/r/theoakbistro.co.uk) own site
[Parker’s Tavern](https://directindex.org/scan/parkerstavern.com) own site | [Parkers Tavern](https://directindex.org/r/parkerstavern.com) own site
[The River Bar Steakhouse & Grill](https://directindex.org/scan/riverbarsteakhouse.com) own site
[The Folio Bar & Kitchen](https://directindex.org/scan/thefoliobarandkitchen.co.uk) own site |
| [Best pizza delivered to where I'm staying, right now.](https://directindex.org/city/cambridge/recommended/pizza-delivery) | [The Pizza Company](https://directindex.org/r/the-pizzacompany.co.uk) own site
[O’Veusvio Pizza](https://directindex.org/r/vesuviopizza.co.uk) own site | [Dominos Pizza](https://directindex.org/scan/dominos.co.uk) own site
[Papa Johns](https://directindex.org/scan/papajohns.co.uk) own site
[Franco Manca](https://directindex.org/r/francomanca.co.uk) own site |
| [A good vegan or vegetarian lunch near the centre, today.](https://directindex.org/city/cambridge/recommended/vegan-lunch) | [The King of Wraps](https://directindex.org/scan/thekingofwraps.co.uk) own site
[Permit Room Cambridge](https://directindex.org/r/permitroom.co.uk) own site | [The Old Bicycle Shop](https://directindex.org/r/oldbicycleshop.com) own site
SIX Brasserie no link
Stem + Glory no link |
| [I want sushi delivered this evening.](https://directindex.org/city/cambridge/recommended/sushi) | [Japas Sushi](https://directindex.org/r/japassushi.co.uk) own site
[Tokoko](https://directindex.org/r/tokoko.co.uk) own site
[ZUMUKU Cambridge](https://directindex.org/scan/zumuku.co.uk) own site | [Zumuku Sushi](https://directindex.org/scan/zumukusushi.com) own site
[Tokoko](https://directindex.org/r/tokoko.co.uk) own site
[Japas Sushi](https://directindex.org/r/japassushi.co.uk) own site |
| [A traditional local restaurant that tourists don't know. Book me a table for Saturday.](https://directindex.org/city/cambridge/recommended/local-saturday) | [The Free Press](https://directindex.org/scan/freepresscambridge.com) own site
[The Oak Bistro](https://directindex.org/r/theoakbistro.co.uk) own site
[Tradizioni](https://directindex.org/r/tradizionirestaurant.co.uk) own site | [Taste From Hungary](https://directindex.org/r/tastefromhungary.co.uk) own site
[Namaste Village](https://directindex.org/r/namastevillage.co.uk) own site
[The Rice Boat](https://directindex.org/scan/thericeboat.co.uk) own site |
| [Brunch on Sunday for four. Where can I reserve?](https://directindex.org/city/cambridge/recommended/brunch) | [The Ivy Cambridge Brasserie](https://directindex.org/r/ivycollection.com) own site
[Browns Brasserie & Bar](https://directindex.org/r/browns-restaurants.co.uk) own site
[Bill’s Cambridge](https://directindex.org/r/bills-website.co.uk) own site | [Las Iguanas Cambridge](https://directindex.org/r/iguanas.co.uk) own site
[Browns Brasserie & Bar - Cambridge](https://directindex.org/r/browns-restaurants.co.uk) own site
[Cambridge Belfry](https://directindex.org/scan/theqhotels.co.uk) own site |
| [Seafood dinner with a view, table for four this week.](https://directindex.org/city/cambridge/recommended/seafood-view) | [Galleria Restaurant](https://directindex.org/r/galleriacambridge.co.uk) own site
[The River Bar Steakhouse & Grill](https://directindex.org/scan/riverbarsteakhouse.com) own site
[Millworks](https://directindex.org/r/themillworks.co.uk) own site
[Galleria](https://directindex.org/r/galleriacambridge.co.uk) no link | [River Bar Steakhouse & Grill](https://directindex.org/scan/riverbarsteakhouse.com) own site
[SIX Panoramic Bar and Brasserie](https://directindex.org/scan/sixcambridge.com) own site
[Midsummer House](https://directindex.org/r/midsummerhouse.co.uk) own site |
| [A cheap lunch menu near the centre.](https://directindex.org/city/cambridge/recommended/cheap-lunch) | [Revolution Cambridge](https://directindex.org/scan/revolution-bars.co.uk) own site
[Aromi](https://directindex.org/scan/aromi.co.uk) own site
[Nanna Mexico](https://directindex.org/r/nannamexico.com) own site | [Nanna Mexico](https://directindex.org/r/nannamexico.com) own site
[Aromi](https://directindex.org/scan/aromi.co.uk) own site
[Cambridge Market](https://directindex.org/scan/cambridge.gov.uk) own site |
| [Birthday dinner for eight on Friday. I want to book online.](https://directindex.org/city/cambridge/recommended/birthday-8) | [Soleá Bistro](https://directindex.org/scan/soleabistro.com) own site
[The Grantchester Green Man](https://directindex.org/scan/thegrantchestergreenman.com) own site
[La Pergola](https://directindex.org/scan/lapergolacambridge.co.uk) own site | [Garden House](https://directindex.org/scan/gardenhousecambridge.co.uk) own site
[Browns Brasserie & Bar - Cambridge](https://directindex.org/r/browns-restaurants.co.uk) own site
[Bills Cambridge](https://directindex.org/r/bills-website.co.uk) own site |
| [Best burger in town, and I want to order online.](https://directindex.org/city/cambridge/recommended/burger) | [Honest Burgers](https://directindex.org/r/honestburgers.co.uk) own site
[The Grill Plug](https://directindex.org/scan/thegrillplug.co.uk) own site
[Steak & Honour](https://directindex.org/r/steakandhonour.co.uk) own site | [The Grill Brothers](https://directindex.org/r/thegrillbrothers.co.uk) own site
[The Grill Plug](https://directindex.org/scan/thegrillplug.co.uk) own site
[Steak & Honour](https://directindex.org/r/steakandhonour.co.uk) own site |
| [Something to eat after midnight, delivered or open late.](https://directindex.org/city/cambridge/recommended/late-night) | [The Gardenia](https://directindex.org/scan/gardis.co.uk) own site
[City Kebab](https://directindex.org/r/city-kebab.co.uk) own site
[The Grill Brothers](https://directindex.org/r/thegrillbrothers.co.uk) own site | The Gardenia no link
[Uncle Franks Cambridge](https://directindex.org/scan/unclefrankscambridge.co.uk) own site |
| [Dinner with two kids tonight, somewhere relaxed. Book a table for four.](https://directindex.org/city/cambridge/recommended/kids-family) | [The Oak Bistro](https://directindex.org/r/theoakbistro.co.uk) own site
[Las Iguanas Cambridge](https://directindex.org/scan/iguanas.co.uk) own site | [The Old Bicycle Shop](https://directindex.org/r/theoldbicycleshop.com) own site
[Smokeworks](https://directindex.org/r/smokeworks.co.uk) own site
[Bills Cambridge](https://directindex.org/scan/billsrestaurants.co.uk) own site |
| [I'm coeliac. A restaurant with real gluten-free options for dinner, book it.](https://directindex.org/city/cambridge/recommended/gluten-free) | [Pho Cambridge](https://directindex.org/r/phocafe.co.uk) own site
[Bill’s Cambridge](https://directindex.org/r/bills-website.co.uk) own site
[Carluccio’s Cambridge](https://directindex.org/r/carluccios.com) own site | [Browns Brasserie & Bar](https://directindex.org/r/browns-restaurants.co.uk) own site
[Millworks](https://directindex.org/r/millworks.co.uk) own site
[The Cambridge Chop House](https://directindex.org/r/cambridgechophouse.co.uk) own site |
| [Lunch on a terrace in the sun tomorrow. Where can I reserve?](https://directindex.org/city/cambridge/recommended/terrace) | [Novi](https://directindex.org/r/novicambridge.co.uk) own site
[The Oak Bistro](https://directindex.org/r/theoakbistro.co.uk) own site
[Soleá Bistro](https://directindex.org/scan/soleabistro.com) own site | [SIX Brasserie](https://directindex.org/scan/sixcambridge.co.uk) own site
[The Old Bicycle Shop](https://directindex.org/r/oldbicycleshop.com) own site
[The River Bar Steakhouse & Grill](https://directindex.org/scan/riverbarsteakhouse.com) own site |
| [A dinner for a group of twelve next Thursday. Who takes big tables online?](https://directindex.org/city/cambridge/recommended/group-12) | [Garden House](https://directindex.org/scan/gardenhousecambridge.co.uk) own site
[Nines Cambridge](https://directindex.org/scan/ninesrestaurant.co.uk) own site | [Parkers Tavern](https://directindex.org/r/parkerstavern.com) own site
[The River Bar Steakhouse & Grill](https://directindex.org/scan/riverbarsteakhouse.com) own site
[Gonville Kitchen](https://directindex.org/scan/gonvillehotel.co.uk) own site |
| [A special tasting menu for our anniversary next month. Book us in.](https://directindex.org/city/cambridge/recommended/fine-dining) | [Midsummer House](https://directindex.org/r/midsummerhouse.co.uk) own site
[Restaurant Twenty-Two](https://directindex.org/scan/restaurant22.co.uk) own site
[Vanderlyle](https://directindex.org/r/vanderlyle-restaurant.com) own site | [Midsummer House](https://directindex.org/r/midsummerhouse.co.uk) own site
[Restaurant Twenty-Two](https://directindex.org/scan/restaurant22.co.uk) own site
[Vanderlyle](https://directindex.org/r/vanderlyle-restaurant.com) own site |
| [A quiet place for a business lunch on Tuesday, book for three at noon.](https://directindex.org/city/cambridge/recommended/business-lunch) | [The Oak Bistro](https://directindex.org/r/theoakbistro.co.uk) own site
[Garden House](https://directindex.org/scan/gardenhousecambridge.co.uk) own site
[Margaret’s](https://directindex.org/r/margaretscambridge.co.uk) own site | [Parkers Tavern](https://directindex.org/r/parkerstavern.com) own site
[The Folio Bar & Kitchen](https://directindex.org/scan/foliobarandkitchen.co.uk) own site
[Garden House](https://directindex.org/scan/gardenhousecambridge.co.uk) own site |
| [Good breakfast near the centre tomorrow from 8. Can I book?](https://directindex.org/city/cambridge/recommended/breakfast) | [Bill’s Cambridge](https://directindex.org/r/bills-website.co.uk) own site
[The Copper Kettle](https://directindex.org/r/copperkettlecambridge.co.uk) own site | [The Copper Kettle](https://directindex.org/r/copperkettlecambridge.co.uk) own site
[Bills Cambridge Restaurant](https://directindex.org/r/bills-website.co.uk) own site
[The Grain & Hop Store](https://directindex.org/scan/greeneking-pubs.co.uk) own site |
| [Something healthy like bowls or salads delivered to my office at lunch.](https://directindex.org/city/cambridge/recommended/healthy-bowl) | [The Box Cafe](https://directindex.org/scan/boxcafe.co.uk) own site
[Sprigg](https://directindex.org/scan/sprigg.co.uk) own site
[Out to Lunch](https://directindex.org/scan/outtolunch-online.co.uk) own site | [Tossed](https://directindex.org/scan/tosseduk.com) own site
[Garden Kitchen](https://directindex.org/scan/gardenkitchencambridge.co.uk) own site
[Pret A Manger](https://directindex.org/r/pret.co.uk) own site |
| [A wine bar with small plates tonight. Reserve two seats.](https://directindex.org/city/cambridge/recommended/wine-bar) | [Cambridge Wine Merchants](https://directindex.org/scan/cambridgewine.com) own site | The Wine Rooms no link
Grape Britannia no link
[NYWines Wine Bar](https://directindex.org/scan/nywines.co.uk) own site |
| [Somewhere good that's actually open on Monday evening, book a table.](https://directindex.org/city/cambridge/recommended/open-monday) | [Margaret’s](https://directindex.org/r/margaretscambridge.co.uk) own site
[The Oak Bistro](https://directindex.org/r/theoakbistro.co.uk) own site
[The Dumpling Tree](https://directindex.org/scan/thedumplingtree.com) own site | [Parkers Tavern](https://directindex.org/r/parkerstavern.com) own site
[The Ivy Cambridge Brasserie](https://directindex.org/scan/theivycollection.com) own site |

 Method

## How this is counted

Everything here is counted in answers, using the latest answer from each assistant to each question, asked with web search on. Some questions are the ones people ask ("best pizza delivered right now", "book me a table for Saturday"). The others are three questions about each of the top-ranked businesses in the index: the official website, where to book and where to order. Every link in an answer is read. A destination counts once for each answer that links to it, whether as the place to book or as a source the assistant cited. So each share is the share of answers that link that destination, and the shares don't add up to 100%.

All the businesses' own sites share one row, whatever the business. A booking or ordering vendor on the business's own domain counts as direct. Marketplaces and directories are named. Listing, review and map sites (Tripadvisor, Google Maps, Yelp) count as directories, even where the scanner files them with the marketplaces. Newspapers, magazines, guides, forums and tourism sites share one row. Anything left is listed by its registered domain, and a model sorts each of those unknown hosts once into directory, press, marketplace, vendor, business or other, with the reason shown. Text that only looks like a host because a space is missing ("them.here") is dropped. Business names are matched against the index. A place that isn't in the index links to a scan of its site, if the assistant gave one.

Updated 2026-11-08. The data is open, and the JSON version of this page has every destination. [Methodology](https://directindex.org/methodology).

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Business listings come from OpenStreetMap contributors, under the ODbL. Scores are published under the same licence.

```json
{"@context":"https://schema.org","@graph":[{"@type":"Organization","@id":"https://directindex.org/#org","name":"The Direct Index","url":"https://directindex.org/","logo":"https://directindex.org/favicon.svg","email":"hello@directindex.org","founder":{"@type":"Person","@id":"https://directindex.org/#antonio","name":"Antonio Curado","sameAs":["https://x.com/ab_curado"]},"description":"Independent measurement of whether AI agents can find, read and act on a business's own website."},{"@type":"WebSite","@id":"https://directindex.org/#site","url":"https://directindex.org/","name":"The Direct Index","publisher":{"@id":"https://directindex.org/#org"},"inLanguage":"en","potentialAction":{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https://directindex.org/scan?url={url}"},"query-input":"required name=url"}},{"@type":"WebAPI","name":"The Direct Index API","url":"https://directindex.org/openapi.json","documentation":"https://directindex.org/llms-full.txt","provider":{"@id":"https://directindex.org/#org"}}]}
{"@context":"https://schema.org","@type":"Dataset","name":"Where AI assistants send people in Cambridge","url":"https://directindex.org/city/cambridge/assistants","description":"Cambridge: 91% of 164 assistant answers link a business's own site and 18% a marketplace, Uber Eats most often. From ChatGPT, Claude and Gemini, November 2026.","license":"https://opendatacommons.org/licenses/odbl/","creator":{"@id":"https://directindex.org/#org"},"temporalCoverage":"2026-11","distribution":[{"@type":"DataDownload","encodingFormat":"application/json","contentUrl":"https://directindex.org/city/cambridge/assistants.json"},{"@type":"DataDownload","encodingFormat":"text/markdown","contentUrl":"https://directindex.org/city/cambridge/assistants?format=md"}]}
```
