---
title: Where assistants send people in Auckland · The Direct Index
url: https://directindex.org/city/auckland/assistants?format=md
---

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 Assistants · Auckland, NZ · October 2026

# Where assistants send people in Auckland

24 answers from ChatGPT and Gemini, asked on 2026-10-16 the way people ask and about the top businesses of the index. 100% of the answers link a business's own site or its booking software; 21% link a marketplace, most often Uber Eats (13%).

100%

of answers link the business's own site or its booking software

21%

link a marketplace

13%

link Uber Eats, the marketplace named most

24

answers: 24 to the questions people ask, 0 about businesses

Of the 24 answers to the questions people ask: 100% link a business's own site or its booking software, 21% a marketplace (Uber Eats most).

Updated 2026-10-17. [The Auckland index](https://directindex.org/city/auckland) · [Places named, question by question](https://directindex.org/city/auckland/recommended) · [Markdown](https://directindex.org/city/auckland/assistants?format=md) · [JSON](https://directindex.org/city/auckland/assistants.json) · [Share image](https://directindex.org/og/city/auckland/assistants.png) · [All cities](https://directindex.org/assistants).

 League table

## The destinations, most linked first

Each row is a place an answer can send people. The share is the share of all 24 answers that link it; the columns per assistant count that assistant's answers.

| Destination | Kind | Answers | Share | ChatGPT | Gemini |
| --- | --- | --- | --- | --- | --- |
| **The businesses' own sites** | own site | 24 | **100%** | 12 100% | 12 100% |
| Press, guides and forums | press and guides | 10 | **42%** | 0 | 10 83% |
| heartofthecity.co.nz | directory
A business association site listing businesses and things to do in central Auckland. | 4 | **17%** | 0 | 4 33% |
| Instagram | directory | 3 | **13%** | 0 | 3 25% |
| Uber Eats | marketplace | 3 | **13%** | 0 | 3 25% |
| restauranthub.co.nz | marketplace
A restaurant discovery and online table booking platform in New Zealand. | 2 | **8%** | 0 | 2 17% |
| viaduct.co.nz | directory
A precinct directory listing restaurants, bars, and venues in Auckland's Viaduct Harbour. | 2 | **8%** | 0 | 2 17% |
| appropo.io | vendor, direct
A white-label online ordering and mobile app platform for hospitality businesses. | 1 | **4%** | 0 | 1 8% |
| bestrestaurants.nz | directory
A dining directory listing restaurants in New Zealand. | 1 | **4%** | 0 | 1 8% |
| bitebusiness.com | vendor, direct
A restaurant online ordering and marketing software platform. | 1 | **4%** | 0 | 1 8% |
| bookme.co.nz | marketplace
An activities, tours, and restaurant booking marketplace offering deals and reservations. | 1 | **4%** | 0 | 1 8% |
| commercialbay.co.nz | directory
A shopping and dining precinct website providing a directory of its tenant businesses. | 1 | **4%** | 0 | 1 8% |
| dinefind.co.nz | directory
The official nationwide dining guide directory run by the Restaurant Association of New Zealand. | 1 | **4%** | 0 | 1 8% |
| DoorDash | marketplace | 1 | **4%** | 0 | 1 8% |
| Facebook | directory | 1 | **4%** | 0 | 1 8% |

4 more destinations with fewer answers each are in the JSON.

 By assistant

## What each assistant does in Auckland

### Places named when people ask

Each assistant was asked the way people ask, with web search on, for up to three places and a link to book or order with each one directly. Of the places it named, how many came with a link to the place's own site, a marketplace, a directory, or no link.

| Assistant | Own site or direct | Marketplace | Directory | No link | Places |
| --- | --- | --- | --- | --- | --- |
| ChatGPT | **95%** | 0% | 0% | 5% | 39 |
| Gemini | **90%** | 0% | 0% | 10% | 39 |

 Question by question

## Who gets named, and with which link

Asked on 2026-10-16. A place in this index links to its report; a place with a site of its own that is not in the index yet links to a scan; "no link" means the assistant named it but gave no link to its site. Each question links to the full list of places named.

| Question | ChatGPT | Gemini |
| --- | --- | --- |
| [I'm feeling like chicken tonight. Where can I order from?](https://directindex.org/city/auckland/recommended/chicken) | [Pocha Chicken](https://directindex.org/r/pochi.co.nz) own site
[Ziggle](https://directindex.org/r/ziggle.nz) own site
[Seoul Chicken Epsom](https://directindex.org/scan/seoulchicken.nz) own site | [Peach’s Hot Chicken](https://directindex.org/r/peachshotchicken.com) own site
[My Fried Chicken](https://directindex.org/r/myfriedchicken.co.nz) own site
[Bird on a Wire](https://directindex.org/r/birdonawire.co.nz) own site |
| [I want to book a table for two tonight somewhere romantic.](https://directindex.org/city/auckland/recommended/romantic) | [Ahi](https://directindex.org/scan/ahirestaurant.co.nz) own site
[Onslow](https://directindex.org/r/onslow.nz) own site
[Paris Butter](https://directindex.org/r/parisbutter.co.nz) own site | [Ahi](https://directindex.org/scan/ahirestaurant.co.nz) own site
[Cibo](https://directindex.org/scan/cibo.co.nz) own site
[Paris Butter](https://directindex.org/r/parisbutter.co.nz) own site |
| [Best pizza delivered to where I'm staying, right now.](https://directindex.org/city/auckland/recommended/pizza-delivery) | [Calimero Pizza](https://directindex.org/r/calimero.co.nz) no link
[St Heliers/Kohimarama, Devonport, or Mairangi Bay](https://directindex.org/scan/calimero.co.nz) own site
[Pizza Express Auckland](https://directindex.org/r/pizzaexpress.co.nz) own site
[Martino’z Pizza](https://directindex.org/r/martinozpizza.co.nz) no link | [Toto Pizza](https://directindex.org/r/totopizza.co.nz) own site
[The Proper Pizza Company](https://directindex.org/r/appropo.nz) own site
Dante’s Pizzeria Napoletana no link
[Website/Ordering status](https://directindex.org/scan/dantes.co.nz) own site |
| [A good vegan or vegetarian lunch near the centre, today.](https://directindex.org/city/auckland/recommended/vegan-lunch) | [Green Time](https://directindex.org/scan/greentime.co.nz) own site
[Gorilla Kitchen](https://directindex.org/r/gorillakitchen.nz) own site
[The Shelf](https://directindex.org/scan/theshelfcafe.co.nz) own site | [East](https://directindex.org/r/easteats.co.nz) own site
[Revive Café](https://directindex.org/scan/revive.co.nz) own site
[Wise Boys](https://directindex.org/r/wiseboys.nz) own site |
| [I want sushi delivered this evening.](https://directindex.org/city/auckland/recommended/sushi) | [Uroko](https://directindex.org/scan/uroko.co.nz) own site
[Omakase](https://directindex.org/scan/omakase.co.nz) own site
[Sushi Pac](https://directindex.org/r/sushipac-highstreet.co.nz) own site | [Ebisu](https://directindex.org/r/ebisu.co.nz) no link
[What to expect](https://directindex.org/scan/savor.co.nz) own site
[Omakase Sushi Box](https://directindex.org/scan/omakasesushibox.co.nz) own site
[&Sushi](https://directindex.org/r/andsushi.co.nz) own site |
| [A traditional local restaurant that tourists don't know. Book me a table for Saturday.](https://directindex.org/city/auckland/recommended/local-saturday) | [Cazador](https://directindex.org/scan/cazador.co.nz) own site
[Zaitoon](https://directindex.org/scan/zaitoon.co.nz) own site
[Sigree Indian Cuisine](https://directindex.org/scan/sigree.co.nz) own site | [Cazador](https://directindex.org/scan/cazador.co.nz) own site
[The Engine Room](https://directindex.org/r/engineroom.net.nz) own site
[Cibo](https://directindex.org/scan/cibo.co.nz) own site |
| [Brunch on Sunday for four. Where can I reserve?](https://directindex.org/city/auckland/recommended/brunch) | [Frasers](https://directindex.org/scan/frasers.cafe) own site
[Chuffed](https://directindex.org/scan/chuffed.co.nz) own site
[Meadow Restaurant](https://directindex.org/scan/meadowrestaurant.co.nz) own site | [Amano](https://directindex.org/r/savor.co.nz) own site
[Bivacco](https://directindex.org/r/savor.co.nz) own site
[Soul Bar & Bistro](https://directindex.org/r/soulbar.co.nz) own site
Odettes Eatery no link |
| [Seafood dinner with a view, table for four this week.](https://directindex.org/city/auckland/recommended/seafood-view) | [FISH Restaurant](https://directindex.org/r/fishrestaurant.co.nz) own site
[Oyster & Chop](https://directindex.org/r/oysterandchop.co.nz) own site
[Swashbucklers Restaurant & Bar](https://directindex.org/r/swashbucklers.co.nz) own site | [SOUL Bar & Bistro](https://directindex.org/r/soulbar.co.nz) own site
[Oyster & Chop](https://directindex.org/r/oysterandchop.co.nz) own site
[Sails Restaurant](https://directindex.org/r/sailsrestaurant.co.nz) own site |
| [A cheap lunch menu near the centre.](https://directindex.org/city/auckland/recommended/cheap-lunch) | [Conscious Eats](https://directindex.org/scan/consciouseats.co.nz) own site
[Omo Korean Bowls](https://directindex.org/scan/omokoreanbowls.co.nz) own site
[Swansons Sandwich Bar](https://directindex.org/r/swansons.co.nz) own site | [Sumthin Dumplin](https://directindex.org/r/sumthindumplin.co.nz) own site
[Uncle Mans](https://directindex.org/r/uncleman.co.nz) own site
[Eden Noodles Cafe](https://directindex.org/r/business.site) no link |
| [Birthday dinner for eight on Friday. I want to book online.](https://directindex.org/city/auckland/recommended/birthday-8) | [Tempero](https://directindex.org/r/temperoakl.com) own site
[Gilt Brasserie](https://directindex.org/scan/giltbrasserie.nz) own site
[Eight Restaurant at Cordis](https://directindex.org/scan/eightrestaurant.co.nz) own site | [SOUL Bar & Bistro](https://directindex.org/r/soulbar.co.nz) own site
[Amano](https://directindex.org/r/savor.co.nz) own site
[Cibo](https://directindex.org/scan/cibo.co.nz) own site |
| [Best burger in town, and I want to order online.](https://directindex.org/city/auckland/recommended/burger) | [Real Burger](https://directindex.org/r/realburger.co.nz) own site
[Birkenhead](https://directindex.org/scan/realburger.co.nz) own site
[Burger Burger](https://directindex.org/r/burgerburger.co.nz) own site
[Hunger Burger](https://directindex.org/r/hungerburger.co.nz) own site | [Burgernaut](https://directindex.org/scan/urbanautbeer.com) own site
[Burger Burger](https://directindex.org/r/burgerburger.co.nz) own site
[Fat Pukus Smashed Burgers](https://directindex.org/scan/fatpukus.co.nz) own site |
| [Something to eat after midnight, delivered or open late.](https://directindex.org/city/auckland/recommended/late-night) | [Hunger Burger](https://directindex.org/r/hungerburger.co.nz) own site
[Mr. Kebab](https://directindex.org/scan/mrkebabonehunga.co.nz) own site
[Food Hut Ōtāhuhu](https://directindex.org/scan/thefoodhut.co.nz) own site | [The White Lady](https://directindex.org/r/thewhitelady.co.nz) own site
[Pocha Eatery](https://directindex.org/scan/pocha.co.nz) own site
[New Flavour Restaurant](https://directindex.org/r/newflavourrestaurant.co.nz) own site |

 Method

## How this is counted

The unit is an answer: the latest answer to each question from each assistant, asked with web search on. The questions are the ones people ask ("best pizza delivered right now", "book me a table for Saturday") and three questions about each of the top-ranked businesses of the index (the official website, where to book, where to order). Every link in an answer is read; a destination counts once per answer that links to it, whether as the place to book or as a source the assistant cited, so the shares say "answers that link this destination" and do not add up to 100%.

Destinations: the businesses' own sites are one row, whatever the business; a booking or ordering vendor on the business's own domain counts as direct; marketplaces and directories are named; listing, review and map sites (Tripadvisor, Google Maps, Yelp) are directories even where the scanner files them with the marketplaces; newspapers, magazines, guides, forums and tourism sites are one row; what is left is listed by registered domain, and a model classifies those unknown hosts once each into directory, press, marketplace, vendor, business or other, with the reason shown. A fragment that looks like a host because a space is missing ("them.here") is dropped. Business names are matched against the index; a place that is not in the index links to a scan of its site when the assistant gave one.

Updated 2026-10-17. Open data: the JSON twin of this page carries every destination. [Methodology](https://directindex.org/methodology).

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Business listings from OpenStreetMap contributors, ODbL. Scores under the same licence.

```json
{"@context":"https://schema.org","@graph":[{"@type":"Organization","@id":"https://directindex.org/#org","name":"The Direct Index","url":"https://directindex.org/","logo":"https://directindex.org/favicon.svg","founder":{"@type":"Person","name":"Antonio Curado"},"description":"Independent measurement of whether AI agents can find, read and act on a business's own website."},{"@type":"WebSite","@id":"https://directindex.org/#site","url":"https://directindex.org/","name":"The Direct Index","publisher":{"@id":"https://directindex.org/#org"},"inLanguage":"en","potentialAction":{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https://directindex.org/scan?url={url}"},"query-input":"required name=url"}},{"@type":"WebAPI","name":"The Direct Index API","url":"https://directindex.org/openapi.json","documentation":"https://directindex.org/llms-full.txt","provider":{"@id":"https://directindex.org/#org"}}]}
{"@context":"https://schema.org","@type":"Dataset","name":"Where AI assistants send people in Auckland","url":"https://directindex.org/city/auckland/assistants","description":"Auckland: 100% of 24 assistant answers link a business's own site, 21% a marketplace, Uber Eats most. ChatGPT, Claude and Gemini, October 2026.","license":"https://opendatacommons.org/licenses/odbl/","creator":{"@id":"https://directindex.org/#org"},"temporalCoverage":"2026-10","distribution":[{"@type":"DataDownload","encodingFormat":"application/json","contentUrl":"https://directindex.org/city/auckland/assistants.json"},{"@type":"DataDownload","encodingFormat":"text/markdown","contentUrl":"https://directindex.org/city/auckland/assistants?format=md"}]}
```