{
  "code": "NO",
  "name": "Norway",
  "page": "https://directindex.org/country/no",
  "json": "https://directindex.org/api/country/no",
  "computedAt": "2026-10-14T23:33:50.687Z",
  "measures": {
    "places": 2971,
    "firstParty": 961,
    "scanned": 847,
    "unreachable": 64,
    "reachable": 783,
    "aiBlocked": 166,
    "robotsBlocks": 14,
    "direct": 292,
    "ab": 136,
    "pctDirect": 37,
    "pctBlocked": 21,
    "pctOpen": 79,
    "pctAb": 16,
    "grades": {
      "A": 11,
      "B": 125,
      "C": 282,
      "D": 206,
      "F": 223
    },
    "menuFormat": {
      "external": 21,
      "html_page": 96,
      "image": 2,
      "none": 644,
      "pdf": 20
    },
    "bestChannel": {
      "aggregator": 13,
      "first_party": 245,
      "none": 344,
      "other": 134,
      "saas": 47
    },
    "builders": {
      "squarespace": 149,
      "unknown": 305,
      "webflow": 33,
      "wix": 39,
      "wordpress": 247,
      "shopify": 9,
      "weebly": 1
    },
    "computedAt": "2026-10-14T23:33:50.687Z"
  },
  "cities": [
    {
      "slug": "oslo",
      "name": "Oslo",
      "title": "Oslo",
      "local": null,
      "kinds": [
        {
          "slug": "oslo",
          "kind": "restaurants",
          "label": "restaurants and fast food",
          "measures": {
            "places": 1140,
            "firstParty": 505,
            "scanned": 447,
            "unreachable": 35,
            "reachable": 412,
            "aiBlocked": 94,
            "robotsBlocks": 7,
            "direct": 147,
            "ab": 74,
            "pctDirect": 36,
            "pctBlocked": 23,
            "pctOpen": 77,
            "pctAb": 17,
            "grades": {
              "A": 10,
              "B": 64,
              "C": 150,
              "D": 119,
              "F": 104
            },
            "menuFormat": {
              "external": 19,
              "html_page": 75,
              "image": 1,
              "none": 299,
              "pdf": 18
            },
            "bestChannel": {
              "aggregator": 10,
              "first_party": 108,
              "none": 175,
              "other": 80,
              "saas": 39
            },
            "builders": {
              "squarespace": 89,
              "unknown": 156,
              "webflow": 19,
              "wix": 17,
              "wordpress": 131
            },
            "computedAt": "2026-10-14T23:33:50.687Z"
          }
        },
        {
          "slug": "oslo-salons",
          "kind": "salons",
          "label": "hairdressers and beauty salons",
          "measures": {
            "places": 422,
            "firstParty": 76,
            "scanned": 65,
            "unreachable": 1,
            "reachable": 64,
            "aiBlocked": 9,
            "robotsBlocks": 2,
            "direct": 24,
            "ab": 12,
            "pctDirect": 38,
            "pctBlocked": 14,
            "pctOpen": 86,
            "pctAb": 18,
            "grades": {
              "B": 12,
              "C": 22,
              "D": 19,
              "F": 12
            },
            "menuFormat": {
              "external": 1,
              "html_page": 2,
              "none": 61
            },
            "bestChannel": {
              "aggregator": 2,
              "first_party": 24,
              "none": 21,
              "other": 17
            },
            "builders": {
              "shopify": 2,
              "squarespace": 5,
              "unknown": 23,
              "webflow": 5,
              "wix": 2,
              "wordpress": 27
            },
            "computedAt": "2026-10-15T04:18:08.018Z"
          }
        },
        {
          "slug": "oslo-clinics",
          "kind": "clinics",
          "label": "dentists, clinics and vets",
          "measures": {
            "places": 560,
            "firstParty": 72,
            "scanned": 64,
            "unreachable": 4,
            "reachable": 60,
            "aiBlocked": 13,
            "robotsBlocks": 1,
            "direct": 32,
            "ab": 13,
            "pctDirect": 53,
            "pctBlocked": 22,
            "pctOpen": 78,
            "pctAb": 20,
            "grades": {
              "B": 13,
              "C": 29,
              "D": 14,
              "F": 8
            },
            "menuFormat": {
              "none": 60
            },
            "bestChannel": {
              "first_party": 32,
              "none": 13,
              "other": 15
            },
            "builders": {
              "squarespace": 1,
              "unknown": 25,
              "webflow": 1,
              "wix": 7,
              "wordpress": 26
            },
            "computedAt": "2026-10-15T04:18:08.428Z"
          }
        },
        {
          "slug": "oslo-cafes-bars",
          "kind": "cafes",
          "label": "cafes and bars",
          "measures": {
            "places": 732,
            "firstParty": 254,
            "scanned": 222,
            "unreachable": 21,
            "reachable": 201,
            "aiBlocked": 41,
            "robotsBlocks": 4,
            "direct": 74,
            "ab": 31,
            "pctDirect": 37,
            "pctBlocked": 20,
            "pctOpen": 80,
            "pctAb": 14,
            "grades": {
              "A": 1,
              "B": 30,
              "C": 65,
              "D": 48,
              "F": 78
            },
            "menuFormat": {
              "external": 1,
              "html_page": 19,
              "image": 1,
              "none": 178,
              "pdf": 2
            },
            "bestChannel": {
              "aggregator": 1,
              "first_party": 66,
              "none": 107,
              "other": 19,
              "saas": 8
            },
            "builders": {
              "shopify": 7,
              "squarespace": 52,
              "unknown": 74,
              "webflow": 8,
              "weebly": 1,
              "wix": 13,
              "wordpress": 46
            },
            "computedAt": "2026-10-15T04:18:08.838Z"
          }
        },
        {
          "slug": "oslo-tours",
          "kind": "tours",
          "label": "tours, attractions and museums",
          "measures": {
            "places": 117,
            "firstParty": 54,
            "scanned": 49,
            "unreachable": 3,
            "reachable": 46,
            "aiBlocked": 9,
            "robotsBlocks": 0,
            "direct": 15,
            "ab": 6,
            "pctDirect": 33,
            "pctBlocked": 20,
            "pctOpen": 80,
            "pctAb": 12,
            "grades": {
              "B": 6,
              "C": 16,
              "D": 6,
              "F": 21
            },
            "menuFormat": {
              "none": 46
            },
            "bestChannel": {
              "first_party": 15,
              "none": 28,
              "other": 3
            },
            "builders": {
              "squarespace": 2,
              "unknown": 27,
              "wordpress": 17
            },
            "computedAt": "2026-10-15T04:18:09.267Z"
          }
        }
      ],
      "measures": {
        "places": 2971,
        "firstParty": 961,
        "scanned": 847,
        "unreachable": 64,
        "reachable": 783,
        "aiBlocked": 166,
        "robotsBlocks": 14,
        "direct": 292,
        "ab": 136,
        "pctDirect": 37,
        "pctBlocked": 21,
        "pctOpen": 79,
        "pctAb": 16,
        "grades": {
          "A": 11,
          "B": 125,
          "C": 282,
          "D": 206,
          "F": 223
        },
        "menuFormat": {
          "external": 21,
          "html_page": 96,
          "image": 2,
          "none": 644,
          "pdf": 20
        },
        "bestChannel": {
          "aggregator": 13,
          "first_party": 245,
          "none": 344,
          "other": 134,
          "saas": 47
        },
        "builders": {
          "squarespace": 149,
          "unknown": 305,
          "webflow": 33,
          "wix": 39,
          "wordpress": 247,
          "shopify": 9,
          "weebly": 1
        },
        "computedAt": "2026-10-14T23:33:50.687Z"
      }
    }
  ],
  "kinds": [
    {
      "kind": "restaurants",
      "label": "restaurants and fast food",
      "indexes": 1,
      "measures": {
        "places": 1140,
        "firstParty": 505,
        "scanned": 447,
        "unreachable": 35,
        "reachable": 412,
        "aiBlocked": 94,
        "robotsBlocks": 7,
        "direct": 147,
        "ab": 74,
        "pctDirect": 36,
        "pctBlocked": 23,
        "pctOpen": 77,
        "pctAb": 17,
        "grades": {
          "A": 10,
          "B": 64,
          "C": 150,
          "D": 119,
          "F": 104
        },
        "menuFormat": {
          "external": 19,
          "html_page": 75,
          "image": 1,
          "none": 299,
          "pdf": 18
        },
        "bestChannel": {
          "aggregator": 10,
          "first_party": 108,
          "none": 175,
          "other": 80,
          "saas": 39
        },
        "builders": {
          "squarespace": 89,
          "unknown": 156,
          "webflow": 19,
          "wix": 17,
          "wordpress": 131
        },
        "computedAt": "2026-10-14T23:33:50.687Z"
      }
    },
    {
      "kind": "cafes",
      "label": "cafes and bars",
      "indexes": 1,
      "measures": {
        "places": 732,
        "firstParty": 254,
        "scanned": 222,
        "unreachable": 21,
        "reachable": 201,
        "aiBlocked": 41,
        "robotsBlocks": 4,
        "direct": 74,
        "ab": 31,
        "pctDirect": 37,
        "pctBlocked": 20,
        "pctOpen": 80,
        "pctAb": 14,
        "grades": {
          "A": 1,
          "B": 30,
          "C": 65,
          "D": 48,
          "F": 78
        },
        "menuFormat": {
          "external": 1,
          "html_page": 19,
          "image": 1,
          "none": 178,
          "pdf": 2
        },
        "bestChannel": {
          "aggregator": 1,
          "first_party": 66,
          "none": 107,
          "other": 19,
          "saas": 8
        },
        "builders": {
          "shopify": 7,
          "squarespace": 52,
          "unknown": 74,
          "webflow": 8,
          "weebly": 1,
          "wix": 13,
          "wordpress": 46
        },
        "computedAt": "2026-10-15T04:18:08.838Z"
      }
    },
    {
      "kind": "salons",
      "label": "hairdressers and beauty salons",
      "indexes": 1,
      "measures": {
        "places": 422,
        "firstParty": 76,
        "scanned": 65,
        "unreachable": 1,
        "reachable": 64,
        "aiBlocked": 9,
        "robotsBlocks": 2,
        "direct": 24,
        "ab": 12,
        "pctDirect": 38,
        "pctBlocked": 14,
        "pctOpen": 86,
        "pctAb": 18,
        "grades": {
          "B": 12,
          "C": 22,
          "D": 19,
          "F": 12
        },
        "menuFormat": {
          "external": 1,
          "html_page": 2,
          "none": 61
        },
        "bestChannel": {
          "aggregator": 2,
          "first_party": 24,
          "none": 21,
          "other": 17
        },
        "builders": {
          "shopify": 2,
          "squarespace": 5,
          "unknown": 23,
          "webflow": 5,
          "wix": 2,
          "wordpress": 27
        },
        "computedAt": "2026-10-15T04:18:08.018Z"
      }
    },
    {
      "kind": "clinics",
      "label": "dentists, clinics and vets",
      "indexes": 1,
      "measures": {
        "places": 560,
        "firstParty": 72,
        "scanned": 64,
        "unreachable": 4,
        "reachable": 60,
        "aiBlocked": 13,
        "robotsBlocks": 1,
        "direct": 32,
        "ab": 13,
        "pctDirect": 53,
        "pctBlocked": 22,
        "pctOpen": 78,
        "pctAb": 20,
        "grades": {
          "B": 13,
          "C": 29,
          "D": 14,
          "F": 8
        },
        "menuFormat": {
          "none": 60
        },
        "bestChannel": {
          "first_party": 32,
          "none": 13,
          "other": 15
        },
        "builders": {
          "squarespace": 1,
          "unknown": 25,
          "webflow": 1,
          "wix": 7,
          "wordpress": 26
        },
        "computedAt": "2026-10-15T04:18:08.428Z"
      }
    },
    {
      "kind": "tours",
      "label": "tours, attractions and museums",
      "indexes": 1,
      "measures": {
        "places": 117,
        "firstParty": 54,
        "scanned": 49,
        "unreachable": 3,
        "reachable": 46,
        "aiBlocked": 9,
        "robotsBlocks": 0,
        "direct": 15,
        "ab": 6,
        "pctDirect": 33,
        "pctBlocked": 20,
        "pctOpen": 80,
        "pctAb": 12,
        "grades": {
          "B": 6,
          "C": 16,
          "D": 6,
          "F": 21
        },
        "menuFormat": {
          "none": 46
        },
        "bestChannel": {
          "first_party": 15,
          "none": 28,
          "other": 3
        },
        "builders": {
          "squarespace": 2,
          "unknown": 27,
          "wordpress": 17
        },
        "computedAt": "2026-10-15T04:18:09.267Z"
      }
    }
  ],
  "vendors": [
    {
      "v": "wolt",
      "name": "Wolt",
      "n": 13
    },
    {
      "v": "superb",
      "name": "Superb",
      "n": 12
    },
    {
      "v": "resdiary",
      "name": "ResDiary",
      "n": 11
    },
    {
      "v": "gloriafood",
      "name": "GloriaFood",
      "n": 8
    },
    {
      "v": "dinnerbooking",
      "name": "DinnerBooking",
      "n": 8
    },
    {
      "v": "sevenrooms",
      "name": "SevenRooms",
      "n": 3
    },
    {
      "v": "easytable",
      "name": "easyTable",
      "n": 3
    },
    {
      "v": "fresha",
      "name": "Fresha",
      "n": 2
    },
    {
      "v": "bokabord",
      "name": "Bokabord",
      "n": 1
    },
    {
      "v": "foodora",
      "name": "foodora",
      "n": 1
    },
    {
      "v": "resos",
      "name": "resOS",
      "n": 1
    },
    {
      "v": "tock",
      "name": "Tock",
      "n": 1
    }
  ],
  "summary": "847 business websites scanned in 1 city of Norway, across 5 indexes. 37% of the reachable sites take a booking or an order on their own site, 21% turn an AI crawler away at the edge, 16% of scanned sites score A or B. Numbers as of 2026-10-14."
}